Crucial Interactive Means Business: IBTimes.com Signs Canadian Exclusivity Deal

March 16, 2012 - Released - Toronto, ON



Toronto, Canada – March 16, 2012 – Effective immediately, Crucial Interactive Inc. will exclusively be selling digital advertising opportunities on IBTimes.com in Canada. Featuring 16 different editions published in 10 different languages including French, Mandarin and Cantonese, IBTimes.com offers a unique global news perspective that reaches business leaders on an international scale.

With more than 700,000 Canadian unique users on their site as well as mobile, iPad and eNewsletter opportunities, IBTimes.com will be an important extension of Crucial Interactive’s business channel. Additionally, this will allow Crucial Interactive to offer a unique and effective advertising opportunity to reach the multicultural business community in Canada. James Kong, Director of International Business Development says, "As a rapidly growing media company, our site needs a forward-thinking and innovative partner and Crucial Interactive has that solid understanding and vision. We look forward to working with Crucial Interactive to deliver powerful, creative and results-oriented campaigns to advertisers and marketers."

Petar Bozinovski, President of Crucial Interactive, is also very excited about adding IBTimes.com to their expanding business site portfolio, "With the growing importance of online data and news for the business and financial sectors, we are really looking forward to being able to offer our clients even more in terms of advertising reach and capabilities. Having a site like IBTimes.com allows us to service the Quebec market as well by offering a fully French version of the site and being able to target further to reach specific ethnic markets."

With 16 editions in 10 languages in 13 countries across the globe, The International Business Times is one of the world's leading business news organizations. IBTimes.com is continually breaking new ground in global business journalism by providing minute-by-minute coverage within an international context. It also strives to offer the full global picture of how economic, political and societal events connect from region to region. This unique approach to global news has enabled IBTimes.com to increasingly lead the agenda and the discussion on many major stories around the world. About Crucial Interactive Crucial Interactive Inc is an innovative digital media solutions company specializing in interactive marketing tools for advertisers. Crucial Interactive offers exclusive representation of premium and niche websites across multiple verticals. Our turnkey media solutions also include SKUyou – Canada’s leading QR Barcode technology platform.